The House of Abhinandan Lodha (HoABL) entered Uttar Pradesh's spiritual real estate corridor with deliberate geography. Founded in 2020 and headquartered in Mumbai, the company first built its track record along Maharashtra's Konkan coast — Dapoli, Anjarle, Neral, Alibaug — before expanding into high-significance spiritual cities. Ayodhya was the first UP milestone, where HoABL acquired 51 acres between 2022 and 2023 and went on to partner with The Leela Palaces Hotels & Resorts for a hotel component at The Sarayu project. Vrindavan followed as a natural extension of that strategy: a heritage city, a constrained land supply, and a rapidly funded infrastructure agenda.
Within Vrindavan, the company anchored specifically at Radha Kund — a micro-location on Govardhan Road that sits at the confluence of three infrastructure vectors: the Banke Bihari Corridor, the under-construction Vrindavan Bypass, and the Yamuna Expressway link road. That positioning is the operating logic behind both of HoABL's Vrindavan products.
HoABL's Codename S.E.Z. Vrindavan is positioned as a Spiritual Economic Zone — a master-planned freehold plot development on Radha Kund Road. Each parcel measures 140 sq. metres (1,506 sq. ft.), and the development is RERA-approved under the Uttar Pradesh Real Estate Regulatory Authority. Pricing starts from ₹1.51 crore all-inclusive for the 140 sq. metre configuration. The layout is designed around over 40 lifestyle-oriented amenities, curated sensory gardens, and a dedicated Anant Krishna Mandir within the estate boundary.
The project is architecturally planned by HCP — the practice credited with India's new Parliament building — which marks a notable design credential for a plotted development in a Tier-2 spiritual city. Amenity infrastructure inside the gated estate includes a clubhouse exceeding 1 lakh sq. ft. (described by the developer as the largest in Vrindavan), serviced under a hospitality management arrangement with Miros. Plots carry Vastu-compliant orientation, demarcated boundaries, and clear freehold titles — the legal architecture HoABL applies uniformly across its national portfolio.
The adjacent Vrindavan Global township — also on Radha Kund Road, spanning 65 acres — is the developer's earlier, larger release in the same micro-market. That project, registered under RERA number UPRERAPRJ137423/11/2025, comprises approximately 600 freehold villa plots of roughly 1,500 sq. ft. each, with possession phased from August 2025 through December 2027. It contextualises the scale of HoABL's commitment to this specific corridor before Codename S.E.Z. was launched.
As of 2024, HoABL reported operations across 16 locations in India — Alibaug, Dapoli, Anjarle, Khopoli, Neral, Nagpur, Goa, Amritsar, Shimla, Ayodhya, and Vrindavan among them. The company reports a development pipeline of 34 million sq. ft. of land beyond what has already been sold, and in January 2023 it announced a ₹11,000 crore capital expenditure plan to be deployed over four years. A subsequent tranche of ₹3,000 crore was allocated for land acquisitions across Amritsar, Khopoli, Nagpur, Shimla, Varanasi, and Vrindavan specifically.
In late 2023, HoABL formed a joint venture with HDFC Capital Advisors, investing ₹1,500 crore in plotted and low-rise developments across India. This institutional backing distinguishes HoABL from regional plotted developers and underpins the legal diligence and documentation framework that governs every parcel — all projects carry RERA registration and complete title documentation. The company also operates a digital-first transaction model: bookings, documentation, and updates are handled through virtual platforms, which matters particularly for NRI buyers and those outside the NCR catchment.
Radha Kund sits within the jurisdiction of the Mathura Vrindavan Development Authority (MVDA), established in 1977 under the UP Urban Planning and Development Act, with regulatory reach across Mathura, Vrindavan, Govardhan, Radha Kund, Barsana, and Nandgaon. The heritage zone designation limits new supply — land in a regulated religious circuit cannot be freely subdivided or commercially repurposed — which structurally caps inventory even as demand rises.
On the connectivity side, the project sits approximately 130 km from Delhi NCR via the Yamuna Expressway, which directly links Greater Noida, Jewar, Mathura, and Agra across 165 km. The more consequential infrastructure event for Radha Kund buyers is the ₹1,645 crore Greenfield Link Road, approved by the Uttar Pradesh Braj Teerth Vikas Parishad in March 2025. This six-lane, 15 km corridor will connect the Yamuna Expressway at its 101st km point with NH-44 near Jaint, bridging the Yamuna and creating a dedicated Vrindavan exit — removing the traffic bottleneck that currently affects pilgrim and tourist movement through the town.
Noida International Airport at Jewar, which opened in 2026, lies approximately 85–90 km from the Radha Kund site. Travel time from Delhi NCR to Vrindavan, currently around two hours via the Yamuna Expressway, is projected to compress further once the Greenfield Link is operational. A Mathura–Vrindavan Metro extension is also planned, which would provide intra-city access across the major temple and residential zones.
The overarching policy umbrella is the UP government's Braj Vision 2041 Master Plan — a ₹32,000 crore framework targeting expressways, glamping zones, heritage city upgrades, wellness retreats, and a digital Krishna Leela Museum across the Braj region. The plan covers Radha Kund explicitly within its jurisdiction, placing the HoABL site inside a formally designated government development zone.
Vrindavan, in Mathura district, Uttar Pradesh, hosts more than 5,500 temples and draws consistent pilgrim and tourist volumes throughout the year — not just during festival seasons. The city's spiritual draw operates year-round: Janmashtami, Holi (the region's Braj Holi circuit is nationally significant), and the Govardhan Parikrama (a 21-km barefoot circuit) generate repeated visitor cycles. Pilgrim footfall projections for Vrindavan point toward 6.2 crore by 2030, with foreign tourist growth accelerating alongside NRI interest in spiritual tourism assets.
For HoABL buyers, this translates into three identifiable demand segments. First, second-home buyers from Delhi NCR — the drive distance via Yamuna Expressway makes Radha Kund feasible as a weekend destination. Second, retirement and legacy buyers: freehold plots in a gated estate within a heritage zone carry an intergenerational logic similar to what HoABL has executed in Ayodhya. Third, investment-oriented buyers tracking infrastructure-led appreciation — the same pattern documented in Varanasi after the Kashi Vishwanath Corridor announcement, and in Ayodhya following the Ram Mandir development, is now repeating in the Braj corridor.
HoABL's own published track record across other locations — Dapoli, Anjarle, Goa, and Ayodhya — shows land appreciation of 2x to 2.6x post-launch at those sites. Vrindavan Global, the earlier Radha Kund release, positioned plots from ₹1.31 crore, with Codename S.E.Z. now entering the same corridor from ₹1.51 crore — indicating upward price movement within the developer's own sequential launches at this location.
Both HoABL projects at Radha Kund operate as gated communities with 24/7 security and internal paved roads — a material differentiation from unorganised local land in the same zone, which carries no such managed infrastructure. Inside the Codename S.E.Z. estate, the amenity programme is built around the spiritual context of the location: sensory gardens, a satsang and kirtan space, a meditation and yoga lawn (Dhyan Nivas), a children's activity zone themed around Krishna's childhood imagery, and a swan-lake water feature with walking decks. The clubhouse — over 1 lakh sq. ft. — provides a gymnasium, spa, restaurant, and swimming pool within the estate boundary. The developer notes 40% open spaces across the development, which it cites as the highest open-space ratio in the Vrindavan plotted segment.
Proximity to key spiritual landmarks is a measurable attribute at this address: Banke Bihari Temple is approximately 10 minutes away, ISKCON Vrindavan and Prem Mandir are within easy reach, and Radha Kund itself — the sacred kund central to the Braj pilgrimage circuit — is in the immediate neighbourhood. The 84 Kos Parikrama Marg, the larger pilgrimage route encircling the Braj region, runs through this zone.